Monday, April 28, 2014

Come on UK!!

Mobile payments start-up Yoyo sees campus opportunities - FT.com




"The London-based founders of a system for mobile payments are applying Facebook’s strategy on how to build critical mass for an enterprise.

Yoyo is the latest entrant into an increasingly crowded market for technology to help people pay for things simply and cheaply using a smartphone. For the initial trial of its app-based system, Yoyo has been working with 32 bars and cafés on the Imperial College campus since last November.

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